Profiling | Best Way Management

BRINGING BRANDS & ATHLETES CLOSER TO THEIR FOLLOWERS

BRANDS

We work with brands who are looking for authentic, trustworthy and healthy front-figures who perform on and off the spotlight.

AMBASSADOR

We make partnerships with athletes on the behalf of brands by using our experience and knowledge on engagement and fan culture.

TALENT

We develop, fine-tune and challenge our athletes with our partners to help them stand out in their unique story.

CONSULTANCY

We offer strategic guidance to help brands, clubs and federations to strengthen their relationship to fans and followers.

PROCES FOR PARTNERSHIP

In BWM Profiling your brand gets a professional link between the athletes and all parties in the sports world. We help with insights and strategic guidance, so we together ensure that the partnership gets off to a good start.

1. CASE & INSIGHTS

We use our data platforms for insights and guidance so that your brand can deepen its relationship with fans and stakeholders.

2. MATCHING

Through the BWM Profiling Network, we help you scout and choose the right athletes for your brand

3. GOALS

Together we define success factors and desired goals for an efficient and influential partnership.

4. CONTENT UNIVERS

Based on the above, we create shared content universe either in-house or externally.

5. ACTIVATION

Through the partnership, BWM Profiling assists with PR advice and boosts campaigns on its own media for the athlete and your brand.

OUR WORK

MAGNUS CORT FRONT-FIGURE FOR RARE WINE INVEST

One of the most prominent professional cyclists in Denmark, Magnus Cort, begins commercial cooperation with RareWine Invest.

JANNICK GREEN IN PARTNERSHIP WITH SPORTMASTER

The Danish goalkeeper, Jannick Green, enters into a partnership with Sportmaster focusing on the “Back To Sport” campaign after the summer holidays.

BWM assisted with setting up the campaign and coordination with Jannick’s personal sponsor; Hummel.

JENNY CARLSON BECOMES A BAREBELLS AMBASSADOR

The Swedish national team profile Jenny Carlson joins the functional food company Barebells in Sweden & France as sports ambassador.

THE WORLD’S BEST GOALKEEPER BECOME FRONT-FIGURE OF VITAMIN WELL

Sandra Toft was awarded IHF “World’s Best Handball Player” in the 21/22 season.

She has now entered into a 2-year collaboration with Vitamin Well as a leading figure on paid and owned media.

JANNICK GREEN IN ‘STRETCH FURTHER’ CAMPAIGN WITH SNT

The Danish goalkeeper Jannick Green will be part of a larger ‘Stretch Further’ campaign with the Danish brand Shaping New Tomorrow.

The deal is a part of a December campaign focusing on the Danish and German men’s market.

BWM TEAMS UP WITH RED BULL IN EXCLUSIVE PARTNER DEAL

Best Way Management & Red Bull enter into a cooperation agreement with the aim of connecting Red Bull’s brand with top athletes in Danish football and handball.